Winners 2018

2018 Winners Reel

Volunteering Matters

The Women Against Sexual exploitation and violence Speak UP programme (WASSUP) was set up with support from Volunteering Matters by four young women in Ipswich. Originally based on the member’s personal experiences of child sexual exploitation or abuse, WASSUP has grown into a youth social action programme, attracting 33 young women w...

Victim Support

On 22 May 2017 a devastating terrorist attack took place at Manchester Arena leaving 22 dead, 500 injured and countless others affected emotionally and psychologically. 700 survivors turned to Victim Support for help.

Our volunteer team across the North of England have supported 394 people, the majority of whom were under 18 and the youn...

The Royal Air Forces Association

Our 3,500 volunteers are the lifeblood of the RAF Association. We believe every generation owes a debt of gratitude to the RAF and their families. To protect the peace and safety we enjoy every day, they sacrifice the normal way of life most people take for granted. When someone in the RAF family needs help, friendship and support the c...

The Brain Tumour Charity

Brain tumours reduce life expectancy by 20 years on average, the highest of any cancer, and are the biggest cancer killer of children and young adults. Despite these facts, less than 2% of the cancer research funding in the UK every year is spent on brain tumours. The Brain Tumour Charity was founded in 1996 and employs 94 people to fun...


Beanstalk is a national children’s literacy charity whose goal is for every child to leave school able to read well so that they can thrive in life.

We recruit, train and support volunteers to provide one-to-one help to children struggling with their reading. Last year we supported 11,000 children through 3,000 volunteers.


Child Bereavement UK

Every day Child Bereavement UK deals with something that many people find too unbearable to contemplate – the untimely deaths of a parent or a child. Deaths that can shatter lives and leave sheer devastation in their wake.

Child Bereavement UK’s vision is for all bereaved families to have the support they need to rebuild their lives ...

Leap Confronting Conflict

Leap Confronting Conflict has 30+ years’ experience providing conflict management training and support to young people and the professionals working with them.

In 2016 we launched our pioneering Leadership and Enterprise (L&E) programme, working with young people at risk of gang involvement and offending in Lambeth and Southwark.

A taste of The Brain Tumour Charity

The Brain Tumour Charity

What better way to wake up in the morning, than with a cup of coffee?

Much like that first cup of coffee setting us up for the day, we know that to have the biggest impact we need solid foundations in place to face the journey towards a world where brain tumours are defeated.

Like the coffee farmers handpicking the best quality coffee...

The Bedfordshire Family

Home-Start Central Bedfordshire

Agency: Makilo

Our small charity is based in Dunstable, serving the Central Bedfordshire area. We produced an annual report that was much different than in previous years.

Despite having been established since 1984, Home-Start Central Bedfordshire has been referred to as a 'best kept secret'. Many people are surprised by the range of support we...

Newcastle United Foundation

Newcastle United Foundation's Annual Review for 2016/17 showcases the diverse community we work with. We are successful in engaging people in our projects, over 54,000 children, young people and families per year, and wanted to have the same engaging impact on people receiving our Annual Review.

We wanted to use the nostalgic...


Quarriers is one of Scotland’s leading social care charities. We provide practical care and support for thousands of vulnerable children, adults and families who face extremely challenging circumstances.

Through our diverse range of services, we help thousands of people to reach their true potential. We believe in an equal and incl...

Empowering Syrian Refugees in Jordan

Mercy Corps Europe

Syrian refugees residing in Jordanian host communities face multiple daily challenges due to a lack of documentation, including the ability to access basic services - shelter, food, education and healthcare. Motivated to change this, Mercy Corps joined a Protection Consortium in 2016. The Consortium provided cash transfers to suppor...

Preventing a public health crisis

Change Grow Live

In May 2017, CGL was called upon to transfer in staff and services from the stricken provider Lifeline. We only had a few weeks’ notice to safeguard dozens of clinical services, protect hundreds of jobs, deliver uninterrupted care to thousands of service users and reduce the risk of an immediate public health crisis.
Protecting t...

Flash - #MakeItHappen

Diabetes UK

Flash Glucose Monitoring is a new technology that can help people with diabetes safely manage their condition, improve their quality of life, and reduce the risk of serious diabetes-related complications including amputation and blindness.

More convenient and less painful than finger-prick blood testing, Flash Glucose Monitoring allo...

Universal Credit: Filling the Gaps

The Trussell Trust

The Trussell Trust supports a network of over 420 foodbanks to provide emergency food to people in crisis, offer additional support and campaign for change, working towards a future where foodbanks are not needed. As a UK-wide association of frontline charities, we are able to harness the power of grassroots organisations to respond bot...

Keep The Joy Alive

Children’s Hospices Across Scotland

Agency: Different Kettle

Children’s Hospices Across Scotland, better known as CHAS, needed a profound step-change in brand perception that would heighten awareness of our mission – to reach every child in Scotland that needs us. A change which would generate more service referrals and increase our fundraising income so we could meet that increased deman...


Battersea is a much-loved charity with a rich and storied history, however research revealed that while awareness was high, perceptions of the charity's work were out of date.

Driven by plans to increase its impact for dogs and cats in need of help, Battersea undertook a brand refresh to clarify its vision and purpose, with t...

Blue Cross. Pets change lives. We change theirs.

Blue Cross Animal Charity

To achieve ambitious growth targets to help more pets in need, Blue Cross needed to grow its supporter base.

So we refreshed the brand with a unifying purpose to help people understand why we exist and form a deeper connection with us.

This purpose is based on a strategy of reciprocity to inspire people to give back to pets in need.


Sexwise new campaign brand

Family Planning Association

Agency: IE Brand

The FPA needed an intriguing, witty brand and website to deliver straightforward information and support on sexual health, sex and relationships to everyone in the UK.

With the backing of Public Health England, FPA wanted a new brand and website to combat the minefield of information on the internet and drive measurable improvem...

Royal Hospital Chelsea

Agency: Deep Design

'Onward with Purpose and Pride'

Throughout its 300+ year history the Royal Hospital has been the home of the iconic Chelsea Pensioners; retired veterans of the British Army. The Hospital now has more competition than ever when raising funds to provide their world-leading care model. A repositioning and complete overhaul was required to c...

Winston's Wish

With ambitious plans to reach more bereaved children than ever, Winston's Wish needed a new look that echoed those ambitions. The refreshed branding, which saw the charity adopt a new bold and modern look and feel, was launched as the charity celebrates its 25th anniversary. Since 1992, Winston's Wish, the UK's first...

A new model to fund the global struggle for LGBTQI rights


Around the world, people face horrendous human rights abuses based on their sexual orientation and gender identity. Lesbian, Gay, Bisexual, Trans, Queer and Intersex (LGBTQI) activists and organisations are fighting back and campaigning for change, but they are underfunded, and it is often not easy for individual donors ...

Transforming Childhood Adversity

Body & Soul

Body & Soul transforms the life-threatening effects of childhood adversity. Established in 1996 to address a gap in HIV services for children and families, we discovered that although HIV was the common thread connecting our members (service-users), they were also disproportionately vulnerable to experiencing Adverse Childhood Experienc...

Royal Free Charity Direct Services Pioneering Change

Royal Free Charity

Agency: Polygon PR

Traditionally NHS charities, including the Royal Free Charity, are grant-giving bodies to their parent hospital, offering no direct services to patients.

For decades it has been accepted this is the only way.

However, after extensive research with NHS patients, the Royal Free Charity saw a future which it could better help...

Early Family Intervention Project (E-FIP)

Threshold Das

Threshold DAS’s, E-FIP Programme is an innovative Early Family Intervention Programme offering support to women, men and their children with the aim of keeping women and their children safe.

The difference the Project wants to make, is to eradicate and break the cycle of domestic abuse and sexual violence; to allow families to ...

Borough Market: Leading the way on drinking fountains

Agency: Barley Communications


Reliance on single-use plastics is a worldwide environmental issue that must be tackled to diminish the climate change impact of production of plastics in large quantities and the resulting plastic pollution. Londoners consume 7.7 billion bottles of water every year - they represent 10% of all litter in the Thames and contribute to ocean ...

Wood Green Integrated Campaigns

Agency: Campfire Marketing

Listening makes all the difference. In the case of Wood Green, it can take a small, local animal charity, and make it a major player.

Wood Green came to Campfire with an ambitious brief: to revolutionise their fundraising performance and brand awareness.

Campfire knew that the best place to start was to listen. We carried out cons...

Getting the UK to Come Out For LGBT

Agency: Mr. President

For many people it feels as though great strides have been made towards LGBT rights in the UK following the legalisation of gay marriage. But the fight for equality is far from over. Hate crime has risen significantly over the last 5 years and Stonewall needed supporters to be more than just a silent majority.

We worked closely with the organisa...

Each Child. Each Future.

Agency: Tonic Agency

The link between low income and low academic attainment is greater in the UK than almost any other developed nation. Children eligible for free school meals are less likely to get good GCSEs and go on to higher education. This makes it more likely they will struggle throughout their lives, widening social inequality. It’s a cycle Teach Fi...

One Life One Shot

Meningitis Research Foundation

Meningitis Research Foundation’s insight-driven One Life One Shot campaign aimed to raise awareness and increase uptake of a lifesaving meningitis vaccine (MenACWY) available to teenagers, particularly university freshers. The campaign targeted teenagers directly and via their parents.

Stories of people affected were shared via media&#...

Square Mile Challenge

Hubbub UK

The “Square Mile Challenge” was an innovative, ambitious coffee cup recycling campaign that aimed to prove that paper coffee cups can be collected and recycled at scale.

The UK throws away a whopping 2.5 billion coffee cups a year. This equates to 7 million coffee cups every day. Less than 1% of these cups are recycled due to the...

United Against Dementia - building a movement for change

Alzheimer's Society

One in three babies born today will develop dementia. It's the biggest health and social care crisis of our time. Yet, despite some progress, people with dementia tell us that they still face stigma, families sell their homes to pay for basic care and research remains woefully underfunded compared to other conditions.

Our United ...

Five Year Sentences for Animal Cruelty

Battersea Dogs & Cats Home

In 2017 Battersea successfully campaigned for a change in legislation that will protect thousands of animals from senseless cruelty. In less than a year, our ground-breaking campaign, launched on 20 February 2017, had galvanised thousands of supporters and spurred over 100 MPs to pledge their support, culminating in the Environment ...

This is Engineering

Royal Academy of Engineering

The UK has long faced an engineering skills and diversity crisis that threatens social and economic growth. In spite of being an essential part of our lives and critical to our future, we face a shortfall of 59,000 engineers annually, and are losing potential innovators even before they finish school.

It’s a complex problem,...

WDP Capital Card®

Westminster Drug Project

WDP: London’s most innovative substance misuse provider
WDP maximizes every penny we receive from third sector funding. With our portfolio across London expanding, and the number of people beginning their recovery journey with us increasing, the Capital Card® is our flagship solution to enabling as many people as possible to achi...

Personalised fundraiser videos

British Heart Foundation

Developing relationships with supporters is key to the ongoing success of any fundraising strategy. Sending the same comms to all participants with the odd bit of first name personalisation doesn’t stand out any more. The potential of social media to drive fundraising is diminishing as more and more demands are made by our friends and familie...

ONE campaign's 9 Countries Quiz


Agency: Forward Action

130 million girls didn’t go to school today. Not because they didn’t want to, but because they weren’t allowed. Poverty is sexist: it hits girls and women hardest. But if every girl could get a quality education and reach their full potential, it would transform their own lives, and their communities.

Forward Action...

Talk to Sellu - Messenger Chatbot

WaterAid UK

We designed a Facebook Messenger chatbot, ‘Talk To Sellu’, as an open-ended content journey with a wide range of paths to discover the story of life in the community of Tombohuaun, Sierra Leone. Guided by Sellu, a farmer and carpenter, users could explore the daily life and culture of this community. These content pa...

Brazelton Centre UK

The Brazelton Centre UK is a small registered charity supporting parents and newborn babies to foster positive early relationships, which reduces postnatal anxiety/depression in new mothers.

Our commercial project is entitled “Brazelton Neonatal Behavioural Courses”. The transformation of the Brazelton Centre, from a small mi...

Revolving Doors Agency

Established in 1993, we work to break the cycle of personal crisis and crime we call the Revolving Door. We do this by influencing policy, creating and sharing research and proposing new solutions. Unlike other organisations, we don’t focus on any single problem. Instead, we look at the whole person and the range of issues the...



In Winter 2017 WaterAid aimed to raise more than ever before in a match-funded appeal and at least a minimum of £3.8m, most of which would be doubled by the UK Government. They created a campaign called #Untapped that would change the rules of charity storytelling, with over 430 million opportunities to view the content ...

The Funny Thing About Teaching

Education Support Partnership

Education Support Partnership hosted ‘The Funny Thing About Teaching’ - a fundraising comedy night to promote wellbeing for all staff working in the education sector. Two of our comedians had a background in teaching and all our comedians felt an affinity with teachers. The Funny Thing About Teaching took place in a venue local to the h...

The Cake Campaign

Islamic Relief UK

The Cake Campaign used the holiest month of the year for Muslims, the month of Ramadan, in 2017 to raise funds for the crisis in Syria in an innovative way: donors pay £10 to Islamic Relief UK, for which they get a chocolate fudge cake and the knowledge that they are helping to save lives in Syria.

One of the main elements of s...

Christmas Campaign 2017


Imagine a Christmas without The Snowman, The Nutcracker, or The Night Before Christmas.

RNIB’s first creatively integrated Christmas campaign saw nine-year-old Lily-Grace lead a quest to track down new Talking Books – and open up a world of stories for blind and partially sighted children all over the UK.

The campaign targ...



On average 55 African elephants are killed a day for their tusks. With more African elephants now being killed than being born, something had to be done to protect these magnificent creatures before it is too late. WWF-UK's 2017 Christmas fundraising campaign, #JustLikeUs, was wholly different in both creative tone and approach from...

2018 London Landmarks Half Marathon


The LLHM is a new entrepreneurial event which created many ‘firsts’ both for the charity and events sector.

Noticing a gap in the market, Tommy’s took an entrepreneurial approach to challenges which have seen many large commercial organisations fail in their attempts to launch a new event. They created an event which;


Byte Night

Action for Children

In 1998, Byte Night started with just 35 sleepers - the idea was simple; utilise the wealthy boom of the technology industry in the late 1990s to raise funds for those less fortunate. The event first took place in Finsbury Square in London and those business people chose to sleep out for just one night as a gesture and an experience to understa...

Cupcake Day

Alzheimer's Society

Cupcake Day 2017 was a huge success, raising over £1million against a target of £750,000. Despite recruiting less participants than in 2016, we more than tripled our income year on year (from £330,000 in 2016) by increasing the value of each sign-up significantly. When breaking down our audience into segments by ag...

Everest in the Alps

The Brain Tumour Charity

In February 2018, 30 intrepid skiers travelled to the Swiss Alps to ski the height of Everest, to raise over £500k for The Everest Research Centre, a collaborative European initiative, committed to finding a cure for low grade paediatric brain tumours.

Over the course of the four days, the group covered 8,848 metres...

Peppa Pig's Muddy Puddle Walk

Save the Children UK

Save the Children has teamed up with Peppa Pig to make a splash on the fundraising landscape – Peppa Pig’s Muddy Puddle Walk for Save the Children. Piloted in 2017 the event raised £247,000 by encouraging families and nurseries to get outdoors, go on a Muddy Puddle Walk and fundraise for some of the world’s most vuln...

Know Your Place campaign


Agency: J. Walter Thompson

There were over 70,000 girls on the waiting list to join Girlguiding, who were missing out because there weren’t enough volunteers. The task was to get an additional 1,000 volunteer registrations, with limited spend and a campaign running for just one month.

Recruiting time-poor 25-34 year old women in the run up to Christm...

Heart Matters acquisition campaign

British Heart Foundation

There are seven million people in the UK living with cardiovascular disease (CVD). Heart Matters, from the British Heart Foundation, is a free service that provides anyone affected by CVD with information and support on heart-healthy living. Our aim for the 2017-18 financial year was to recruit 100,000 new members and reach the people i...

The Brain Injury Community Service Relaunch

The Children's Trust

The Children’s Trust is the UK’s leading charity for children with brain injury and neurodisability. We provide rehabilitation, education and community services through skilled teams who work with children and young people, and their families.

In March 2018 we launched a campaign to promote our new-look Brain Injury Community...

Light Up Christmas For Children


Agency: OMD UK

Many brands talk about ‘owning Christmas’. We went one better and literally switched it on with our ‘Light Up Christmas For Children’ campaign, weaving the NSPCC’s incredibly worthy cause into Brits’ experience of Christmas in an unmissable way.

Our strategy was designed around three pillars: raising aware...


Roy Castle Lung Cancer Foundation

As the only UK lung cancer charity, we are here to support people affected by lung cancer. Many of our patients and supporters talk to us about the negative attitudes they have encountered.

In fact, one in four people in the UK admit to having less sympathy for people with lung cancer than those with other cancers. This means many people...

Each Child. Each Future.

Teach First

Agency: Tonic Agency

The link between low income and low academic attainment is greater in the UK than almost any other developed nation. Children eligible for free school meals are less likely to get good GCSEs and go on to higher education. This makes it more likely they will struggle throughout their lives, widening social inequality. It’s a cycle Teach Fi...

Children for Health

Children for Health seeks to mobilise children and young adolescents in the Global South to become health activists in their communities. Our radical reimagining of health and life skills education provides a low-risk, high-return approach that is proven to improve health in places where preventable diseases still cause too many early deaths.

Just Like Us

Just Like Us (JLU) is working for a world where lesbian, gay, bisexual and transgender (LGBT) young people live awesome lives. Why? Because growing up LGBT is still unacceptably tough: 86% of young people hear homophobic remarks and 25% attempt suicide.

JLU works to change this by empowering young people to be role models who champion LG...

The Children's Sleep Charity

The Children’s Sleep Charity is the only national charity specifically offering specialist support to all children, young people and their families with sleep issues.  Founded by Vicki Dawson, a once sleep deprived mother we have first hand experience of the impact of sleep deprivation on mental,phsyical and emotional wellbei...

The Daisy Garland

Set up in memory of our daughter Daisy in 2004, The Daisy Garland is the only national, registered charity working exclusively to support some of the 18,000 children in the UK who suffer from drug-resistant epilepsy – a devastating condition that shortens and destroys lives.

Over the past 14 years we have supported thousands of...

George and the Giant Pledge

Despite facing every parent’s worst nightmare, on receiving the news that their then four-year-old son had cancer, the Woodalls took it upon themselves to raise £1,000,000 to Help Beat Childhood Cancer in support of The Royal Marsden Cancer Charity.

With zero marketing budget they set up ‘George and the Giant Pl...

Tutors United

Tutors United envisions a world where income has no impact on education. That is why we are on a mission to use the power of tutoring to break down the barriers in education and enable every child to succeed!

We hire and train talented university students and deliver confidence-boosting, attainment-raising tutorials to pupils who fall betwee...

Bridging the Gap

Penningtons Manches

In 2017, our charities team carried out a significant thought leadership project by commissioning a survey exploring the relationship between charities and probate practitioners when communicating about charitable legacies. The results of the survey were published in a 2017 report entitled ‘Bridging the Gap’.

Given the strength o...

Paris Smith Charity Forum

Paris Smith

We set up the Paris Smith Charity Forum to champion the free exchange of information and ideas between Chief Executives and trustees of charities with the firm and a select team of other professionals with experience in the sector.

Membership is free and provides forums, major regional conferences (the last one attended by over 300 delegat...

Equal Access Loan

RefuAid and Street UK

An Engineer driving a taxi; a Paediatrician working as a waitress; a Neurosurgeon stacking shelves. RefuAid and Street UK have partnered to launch an interest-free loan scheme enabling refugees in the UK to return to their careers. This is the first (and only) nationwide loan scheme for refugees.

We offer interest-free loans of up to £10&#...

ACTion Lincs

P3 Charity & Addaction

ACTion Lincs is a Housing First project that has adopted the Assertive Treatment Community model from North America; it builds on learning from the world’s first homelessness Social Impact Bond, delivered by Greater London Authority.

Led by P3 with partners Addaction, the service is delivered by a multi-disciplinary team of link wo...

Any Old Irons, part of Football Friends

Friends of the Elderly and West Ham United Foundation

Since 2015, Friends of the Elderly and West Ham United Foundation have been working together to implement the Any Old Irons programme, part of the Football Friends project.
It was launched as there was a noticeable void of social activities on offer specifically targeted at older men. Loneliness is an epidemic amongst older people and men ...

Metropolitan Tutoring Young Residents Programme

Tutors United

Agency: Metropolitan Housing Association

What happens when the worlds of housing and education collide?

Metropolitan Housing Association was the first of its kind to believe in Tutors United’s innovative approach and was the first Housing Association to partner with them back in 2013 on the flagship Tutoring Young Residents Programme. The goal is to inspire pupils to do well in e...

Saints Foundation & The Big Issue


Saints Foundation and The Big Issue collaborated to establish an innovative way of: changing negative misconceptions of vulnerable adults' potential, creating new opportunities for The Big Issue vendors and raising awareness of Saints Foundation's work in the local community. We produced a special edition publication, comb...

Windrush Coalition

IMiX, Joint Council for the Welfare of Immigrants, Praxis Community Projects, Runnymede Trust, Refugee and Migrant Centre

IMiX and the Joint Council for the Welfare of Immigrants worked with Praxis Community Projects, Runnymede Trust, and Refugee and Migrant Centre, and Lewisham Refugee and Migrant Network, on a campaign to ensure that “the Windrush generation” were recognised formally as British Citizens

Many Windrush people had, si...

Medair UK & Qlik

We (Medair) are an international aid agency working in 12 countries. Our corporate partner, Qlik, is an international Business Intelligence software company. Our two organisations have developed a ground-breaking partnership and a strong relationship built on mutual trust. 

Over the last year, our partnership has achieved a sign...

Bliss & Pampers

For parents of babies born premature or sick, what should be a moment of pure joy is transformed into an overwhelming and often distressing experience. They are thrust into an unfamiliar, noisy and chaotic environment, and even the simplest things like finding the right sized nappy or learning to change your baby can be incredibly overw...

British Red Cross & Co-op

Loneliness and social isolation affect over 9 million people of all ages across the UK and can be as harmful as smoking and obesity(1). Yet in 2015, loneliness was the least popular CSR issue among UK businesses2, and mainly associated with old age(3).

British Red Cross’ (BRC) staff and volunteers identified worrying levels of lone...

Look Good Feel Better, Refuge & Benefit Cosmetics

In a unique and exciting partnership Look Good Feel Better (cancer support charity), Refuge (domestic violence charity) and Benefit Cosmetics joined forces to empower and support women and children during their annual Bold is Beautiful Campaign. Throughout April 2017 Benefit donated 100% of its brow wax profits, created the first pink pop-u...

Royal National Institute of Blind People & Specsavers

Specsavers, the world’s largest privately owned optical group and the pioneer of the joint venture business model, and Royal National Institute of Blind People, the UK’s leading charity supporting blind and partially sighted people have joined together to transform the nation’s eye health.

In 2017 – the partne...

Save the Children & GSK

Save the Children and GSK joined forces in 2013 to help save one million children's lives. We recognised that by working together and combining our global expertise, skills and energy we could do more to improve children’s health, and have a stronger voice supporting children’s rights, than if we worked alone. Our partne...

The Yogscast

Whale and Dolphin Conservation

The Yogscast are superstars of the gaming world and their reach and influence is exceptional. They run one of the biggest and most influential YouTube channels in the UK - the first ever to hit 1 billion views - and have since amassed over 20 billion views across their channels. Although focused initially on video games content the team, based ...

Rebecca Adlington

Encephalitis Society

When Rebecca Adlington’s sister Laura was diagnosed with encephalitis which is brain inflammation, it was a terrifying time for the whole family. They were supported by the Encephalitis Society during Laura’s journey and Rebecca did not forget the support and comfort this brought her family at what was a difficult time.
Following R...

Carey Mulligan

Alzheimer's Society

Carey Mulligan’s commitment and passion to transform the lives of people affected dementia has been a driving force in Alzheimer’s Society’s vision to create a world without dementia.
For nearly ten years as a supporter and over five years as an official Alzheimer’s Society Ambassador, Carey has worked tirelessly behind...

Adeem Younis

Penny Appeal

Adeem Younis, 37, Yorkshire-born businessman and humanitarian.

Adeem founded international humanitarian charity, Penny Appeal. Credited as one of the fastest growing charities in its sector, the twice-Guinness world record breaking charity works in over 30 countries as well as in the UK where its provision includes a fostering an...

Ruth Wilkinson

Kent Union

Ruth is 23, but she has been the most inspirational and capable chair I have worked with in 25 years serving on charity Boards and 17 years as a chief executive. Our governance model involves the chair rotating annually and being elected from our membership, but Ruth got to grips with the role incredibly quickly. At £12M turnover,...

Josh MacAlister


Josh founded Frontline in 2013 with the bold ambition to transform the lives of vulnerable children and families. Since then, he has built the charity from four people to 94. In the last year alone, Josh has overseen employee growth of 67%, yet Josh maintains the same approachability and humility as when his colleagues numbered in the s...

Chris Burghes

Royal Free Charity

It takes an excellent CEO to quadruple its income in just six years.

It takes a remarkable CEO to increase services to beneficiaries by 2,280% in this time.

It takes a great CEO to do both of these, AND redefine their charity’s entire purpose.

That is what Chris Burghes has done since joining the charity in 2011, which is...

Dr Ava Easton

Encephalitis Society

Dr Ava Easton joined the charity 18 years ago in a support role and has risen through the ranks to CEO. Today, Ava is a global encephalitis expert and published author and academic. She is an in -demand speaker, providing lectures and training on acquired brain injury, and encephalitis and its consequences, for health, education...

Alex Ramamurthy

The Care Workers Charity

Alex Ramamurthy is CEO of the Care Workers Charity. Prior to joining the Charity in December 2016, Alex spent six years in start-ups for socially minded businesses having graduated in Technology Entrepreneurship from Surrey University.

One of those socially minded businesses had the goal of tackling social isolation and loneliness in old age...

Vinny Smith

Meningitis Research Foundation

In 2½ years since joining Meningitis Research Foundation (MRF), Vinny Smith has galvanised a sector and transformed a charity. He has helped enable the World Health Organization (WHO) to begin plans to create the first ever global roadmap for meningitis; presented to the UK’s Joint Health & Petitions Select Committee after the ...

British Red Cross

Disaster can strike anywhere at any time. The British Red Cross helps millions of people around the world get the support they need when a crisis strikes.

Our Communications team is integral to this effort. Everything we do – in the media, on social, in our multimedia content - is focused on inspiring people to take action to suppo...

Borough Market

Borough Market’s dedicated communications team work year-round to promote the 1,000 year old destination’s core values: community, sustainability, education and a shared love of food. Following June’s terrorist attack on London Bridge and Borough Market, the team worked swiftly to enact a sensitive crisis communica...

Genetic Alliance UK

Genetic Alliance UK communications team have had huge success with little resource. Raising awareness and delivering effective communications about rare diseases is not easy. There are over 8000 rare diseases and for most of these there is no support group or charity and the majority of voluntary organisations supporting patients with rare diseases...

Battersea Dogs & Cats Home

Throughout 2017 and into 2018 Battersea’s Communications team worked together to tackle animal cruelty and raise awareness of the paltry prison sentences given to perpetrators. Motivated by the shocking cases of cruelty witnessed at our own centres, we launched an ambitious campaign to change the law and we succeeded.

Not only does our...


WaterAid: Untapped

Through engaging storytelling in real time, WaterAid took an ambitious approach to the global water crisis and changing normal forever. The campaign set out to raise awareness and funds for a DFID aid match campaign in a competitive fundraising marketplace and against a backdrop of anti-aid media coverage.

We wanted our...

Disability Challengers

2017 has been a standout year for Challengers, a Guildford-based charity that provides exciting and inclusive play and leisure activities for disabled children.

Its main play centre and charity headquarters was gutted by a devastating fire in September 2017. All 12 members from the fundraising and communications teams had to be diverted for ...

Campaign Against Living Miserably (CALM)

The Campaign Against Living Miserably (CALM) is a charity dedicated to preventing male suicide because 76% of all suicides are male. The small but dedicated fundraising team at CALM grew from just to one full time member of staff to 4.5 (FTE) between 2016 and 2017. This investment in fundraising led to a successful year in 16/17, with a partner...

Action for Children

Action for Children’s corporate fundraising team have excelled all expectations this year to secure some of the highest profile and most lucrative corporate partnerships in the sector. With a total new income value of £3.8 million they have surpassed any new income achievements the organisation has achieved previously. This includes new...

Coventry UK City of Culture Trust

We have raised £4.5M in less than three years with a team of just two fundraisers.

Wait, let me revisit that, we have raised £4.5M with a team of hundreds:

Our Chairman, David Burbidge CBE DL, is not a paid member of the team but always leads by example helping us to recruit other Founding Presidents who have also ...


Mind is at the forefront of a change in the way that society is thinking about mental health but we know there is still so much more that needs to be done to address the injustices faced by the 1 in 4 of us with mental health problems. Every year, the numbers of people contacting us for help has increased and to respond to this demand, Mind...

Heidi Hall

Central School of Ballet

Heidi Hall was appointed as Director of Central School of Ballet in September 2016 at a time when the organisation required new leadership and renewed focus. Her achievements demonstrate classic senior leadership attributes: she is ambitious for her staff and students; determined in fundraising (with considerable success – Central will realis...

Mark Norbury


UnLtd is creating a future where enterprising people are transforming our world for good.


Following his appointment as UnLtd’s CEO two years ago, Mark Norbury has led a major change in how the organisation supports social entrepreneurs and achieves lasting social change. He has transformed UnLtd’s focus on, and potential...

Victoria Pedicini

Threshold DAS

Threshold DAS (formerly Llanelli Women’s Aid Ltd) was founded in 1984, by a group of volunteers. In 1985 the first refuge was established. Due to the ever-increasing numbers of women, plus the limited facilities available in the refuge, the Charity approached Gwalia Housing Society with a view to improving the services. In 1992...

Laura Davies

Young Women's Trust

Laura Davies has experienced maternity discrimination, low paid work, workplace sexism and being stereotyped as a young mum. She doesn’t want others to face the same struggles she has and so uses these experiences to speak out with Young Women’s Trust (YWT) to raise awareness and create change.

Alongside working and raising h...

Martin Hywood

Muscular Dystrophy UK

Martin Hywood, 43, has been living with muscular dystrophy for 20 years, it means he can’t go more than a few steps without pain. His life is devoted to helping and inspiring others to live well with the condition.
He’s an inspiration to others, Martin is determined to show that although muscular dystrophy can be scary ...

Colin Shaw

Cancer Research UK

Following the tragic loss of his wife Tracy to cancer in March 2016, Colin Shaw raised the staggering total of over £100,000 for Cancer Research UK in just 18 months. Initially Colin embarked on the ambitious and generous mission of raising £50,000 for Cancer Research UK.

During such a difficult time for Colin and his fam...

Lord Victor Adebowale

Turning Point

  • RT @iedesign: Pleased to have submitted our entry for Brand Development with @BowelResearch, and fingers crossed the @TSEawards judges like…

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  • And there we have it! The final opportunity to enter the 2021 #ThirdSectorAwards! If you need any help get in touch…

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