WPN Chameleon

In 2015/16 we worked with over 50 charity clients in almost every different cause, from health to animals, overseas development to children. We helped to raise many millions of pounds of charitable income. We have recruited new donors, upgraded existing donors, developed new products, introduced charities to new channels, launched new fundraising events and deployed innovative digital solutions.

Three campaigns in particular sum up the range of our work.

Oxfam’s Dressed by the Kids Day: the launch of a new charity event, centering on a responsive TV ad driving registration.

Salvation Army: Christmas 2015 saw a record £15 million raised in just one month.

UNESCO: we created an immersive multimedia experience online to persuade NGOs to fund UNESCO’s ground-breaking Local Radio ICT project.

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